What is Squarespace Bio Site? Pros and cons of using this feature
We are all about having a single, shareable link that effortlessly connects your audience to all your social platforms. Up until now you’ve probably used Linktree - but what if we told you a better way that you can create your own links page on Squarespace?
Recently Squarespace has launced a new tool called Bio Site on their Unfold app, that extends this concept. With Squarespace Bio Site, you can compile everything into a visually appealing page, simplifying the process for everyone to explore your brand. Dive into this article to discover the pros and cons of Squarespace Bio Site for your brand and learn how have a striking Social Media landing page!
What Is Squarespace Bio Site
Bio Site functions as a link-in-bio application that empowers you to share a personalized link across your social profiles like Instagram or TikTok. When your audience clicks on this link, it redirects them to a customized, visually appealing landing page housing all your essential links and information.
Consider this scenario: you own a TikTok account, operate an online store selling beauty products, and run a YouTube channel offering beauty tips. It becomes challenging to include all these links in your social bio, especially when most platforms limit you to just one link in your bio description. This is where Bio Site comes into play – allowing you to craft a single landing page that neatly showcases your TikTok, store, and YouTube channel links.
Pros Of Squarespace Bio Site
Consolidate Your Information: Imagine sharing everything about yourself without bombarding your audience with numerous links. Additionally you can utilize Bio Site to build your email list or set up crowdfunding/tip sections, all presented in an organized and aesthetically pleasing landing page, maintaining professionalism and presenting your brand to the world.
Free and Customizable: The good news is, creating a bio site on Unfold is entirely free. You only need to subscribe if you desire a customized link, but that's optional, especially for those just starting out.
Build Your Online Presence: Craft an eye-catching landing page that houses all your socials and information, attracting your target audience. Content Creators leverage Bio Site to bridge their followers across different social platforms, fostering a robust online presence and relatable personal brand.
Beautiful, Free Templates: Squarespace offers an array of stunning, free template designs for your bio site. Known for state-of-the-art designs, Squarespace provides templates in various colors and layouts to suit your creative needs. Most templates are animated, adding an exciting touch for your viewers. Plus, the flexibility to switch between templates adds an element of fun to the design process.
Cons Of Squarespace Bio Site
Templated designs mean less flexibility: Certainly, while the templates offer beauty and customization options, they lack the flexibility of a standalone page within your existing website. Crafting a dedicated mobile landing page on your current website not only establishes a direct connection but also allows the incorporation of additional design elements such as images and graphics, enhancing the overall user experience.
It’s entirely app-based: There is no desktop version of Bio Site. You have to edit the page entirely from the Unfold app so if you’re old-school like me and prefer to work on your computer, it might be a little frustrating.
Furthermore, if you’re someone who likes to streamline and simplify, another app simply creates more clutter. Another platform to sign up for…another platform to manage…another platform to memorize details for. It takes up a lot of mental space!
SO, SHOULD YOU USE SQUARESPACE BIO SITE FOR YOUR SOCIAL LINKS PAGE?
In essence, Bio Site offers an attractive platform with pre-designed templates to centralize all your links. It's user-friendly, but building a custom page within an existing website provides more flexibility. And luckily for you, all Stellar Studios website templates includes a custom designed Social Links landing page. Check out our templates here. You can always contact me here, if you need a social links page!
Your own page on your website offers the utmost stability and flexibility when guiding your audience from social media to your site. Explore more tips and tricks for developing that page in this article!